Video marketing is a growing trend. By the end of this year, video traffic is predicted to account for 80% of all consumer internet traffic. Here are the reasons why you should make video content part of your marketing strategy and how you can achieve results. Increase conversions Studies have shown that having a video […]
Geo-targeting is where you reach an audience in a specific location of benefit to your business. In today’s society, it is a great tool for reaching a more qualified audience and getting more value from your budget. Here are the reasons why you should be geo-targeting and the best way to go about it. Spend […]
Google Analytics is a very valuable tool for business owners. More than just numbers, here are some ways you can enhance your campaigns by using analytics. Get to know your web visitors Enhance user experience by understanding who is visiting your website. By monitoring who your customers are, you can adapt your site to match […]
Influencer marketing, a spin-off from celebrity endorsement, is on the rise. More and more companies are realizing its power and seeing a massive return on investment. Here’s our guide to why it’s effective and the best way to go about using influencers. What is it? An influencer is someone, usually with a high social media following, […]
It is important for small businesses to keep on top of trends, especially in Digital Marketing. Here are the top things you should be doing in 2019 to get the most out of your budget and beat your competition. Instagram Social media is a rapidly growing industry. With over one billion active users worldwide, Instagram […]
There are many different reasons why you should be using paid advertising. Billions of people are searching online every day. Pay per click (PPC) advertising now accounts for about 65% of clicks – compared to 35% generated organically. People who click on a pay per click ad are 50% more likely to make a purchase […]
Struggling to find the time to manage your social media platforms on top of your business demands? We have the perfect solution with our Whistler Curated Social Media Content Package! Did you know that poorly managed social media can actually be more damaging to your brand then having no social media presence at all? Social […]
Check out this 4-part video series by Michele Romanow from CBC’s Dragons Den on what to know when running an online business. Originally posted on the Canada Post website.
Online businesses should be constantly striving to better the user experience (UX). In today’s digital world, making sure that your potential customers have a seamless and enjoyable experience on your website is key when it comes to leads, sales, and site optimization. Here’s what you need to know about UX, and why UX deserves a […]
We’re often asked how long it takes to see results with content marketing. Many businesses expect to see an increase in leads and sales immediately. But the truth is –no matter how great the content you put out – content marketing takes time and perseverance! While it can be frustrating to not see the fruits […]
