If you haven’t made a priority of making your website mobile friendly, you might want to start thinking about changing that. It could cost you your ranking on Google. (Cue the horror film screams.) What Happened In mid-April, Google announced that they were developing a new mobile-friendly ranking algorithm. The idea was that mobile-friendly […]
You’ve got an awesome product or service. Your website looks pretty. You’re ready for business. So why isn’t anyone calling? The short answer is that there’s a lot more to a good website than you might think. Though it might look nice and be intuitive for you, there’s a good chance that there are some […]
If you’re like most people, you probably receive email newsletters from time to time. Some, you love: as soon as a good one lands in your inbox, you open it up and start clicking away at what’s inside. Others, you could take or leave: you might keep one of these in your inbox, saving […]
Some food for thought: according to Brainshark, video will account for 74% of all internet traffic by 2017. That’s a lot of video. There’s something about the format that entices people to click, watch, and share (provided, of course, that the content and production quality is top-notch). Videos can do a lot for businesses: boost […]
Dear Realtors ®, Have you thought about your digital marketing strategy lately? We know, you’re busy – you’re busy farming, prospecting, marketing your listings, preparing listing presentations, staying in touch with clients, building your network, and doing plenty of other activities. This might be a good time to mention that a sound digital marketing strategy […]
Blogs are often misunderstood. They require a fair bit of work, and business owners can’t help but wonder if they really make an impact. The short answer: yes, they do. The long answer goes something like this: blogs can help your business in more ways than you might think. We’ve rounded up some facts to […]
As the year starts to wind down, it’s easy to become a little bit nostalgic. A lot has changed in the past few years – surely in your personal life, but in your business, too. For instance, just think of all of the brand development opportunities that have arisen over the past decade with the […]
“Here’s the mental model you need to understand why Google does what it does in the search results: we want to return really good search results to users so that they’re happy, so that they’ll keep coming back. That’s basically it: happy users are loyal users.” These words of wisdom come from the mouth of […]
When it comes to your company’s online presence, content really is king. But there’s a caveat—not all content is created equal. You can bombard your fans, followers, and customers with useless content that they will, at best, ignore—or you can share meaningful, insightful, and entertaining content that will keep them coming back for more. To […]
You’ve probably heard that incorporating video into your website will do wonders for your business. More people will visit! They’ll buy your stuff! They’ll become devoted lifelong fans who will wax poetically about your fabulous company! But we know how it is: taking the time to write, produce, and edit a video isn’t always easy. […]
We are an integrated creative marketing collective based in the resort town of Whistler, BC. Offering Creative Strategy Consultancy, Search Engine Marketing, Web Development, Social Media, Graphic Design and more. No project is too big or too small.