The Makings of a High Converting Landing Page

There’s a common misconception that landing pages are hard to create and maintain. But we want to dispel that rumour! Many businesses don’t make the most of their landing pages, but – done right – they are one of the easiest and smartest…
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What is Real-Time Marketing and Why is it Important?

Real-time marketing is nothing new, but thanks to the power of social media more and more businesses are starting to embrace it as an effective form of online marketing. RTM is bold, loud, and undoubtedly one of the best ways to garner attention.…

Why Social Media is the Future of Customer Service

You don’t have to search for long to see that most businesses in Whistler conduct excellent customer service on social media. But how many businesses consider it to be their main support channel? As we move further into the digital age,…
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How to Measure Social Media ROI

To measure social media Return on Investment (ROI), most businesses use the following formula: Profit/ Investment x 100 = Social Media ROI But this can be more complicated that it seems. For starters, how do you calculate profits? How…