Entries by

The Importance of Photography in Marketing

We live in a busy time. And not only are our schedules busy, so is the world around us. When it comes to marketing, it can be hard to stand out amongst all the noise. Both the “real” and digital world are full of distractions, competitors and consumers with short attention spans (by choice).  In […]

Is Email Marketing Effective?

Email marketing is often overshadowed by flashier marketing techniques such as social media and paid advertising. But just because it doesn’t seem as “fun” or “cool” as other methods, doesn’t mean it should be overlooked.  Email marketing is one of the oldest and most effective channels of digital marketing. If you’re asking, is email marketing […]

Why a Micro-Influencer Could be a Good Fit for Your Business

Guest Blog Post Written by The Hosting Tribunal Influencer marketing has fast become one of the most preferred marketing methods. In fact, 81% of marketers feel that it is an effective form of advertising. An influencer has the potential to become a real brand asset. But, the tricky part is finding the right one to work […]

Latest Updates to Facebook

Facebook has been under a lot of scrutiny lately. While most of their time has been dedicated to dealing with issues in regards to privacy, transparency and security, its developers have managed to put out a few new updates. Although the platform is constantly changing and adapting, we highlight a few of the latest updates […]

Creating the Best Domain Name in 2019

Guest Blog Post Written by The Hosting Tribunal Currently,  there are countless websites with more to come tomorrow, the day after that, and so on. If you want to create a successful website, you’ll need to pull out all the stops to catch the attention of online visitors. This includes having a great domain name […]

Top 5 Website Metrics to Track

Web analytics are an integral part of a successful website. Detailed website metrics tell you about your website visitors’ behaviour and are the key to accelerating continual positive online growth. With the installation of a piece of code onto your website, called a pixel, platforms such as Google Analytics can collect anonymous data about your […]

Is Mobile Really Overtaking Desktop?

We all know that the last few years have seen a dramatic rise in mobile searches. But how prominent actually is it? Studies have shown that even though most searches are done on mobile devices, 80% of conversions still happen on desktops. Here is how you can tailor your strategy for today’s modern consumer. Think […]

,

How To Use Trending Topics To Boost Traffic

You don’t need to be an SEO wizard to know that engaging, SEO-friendly content is the key to generating organic traffic. Here are some ways to help you stay on top of trends and produce relevant, engaging content. Trends If you’re already seeing lots of articles on a topic, it’s a sign you’re already too […]

Top 5 Ways to Market A New Product

When you have a new product, you want to make your audience interested. After the most successful product marketing campaign in history, stock prices for Apple Mac skyrocketed, with a 78.7% increase. Here is how you can successfully market a new product and how we can help you. Tell a True Story About your Product […]

Simple SEO Tactics To Improve Your Site

When it comes to Search Engine Optimization, we all know it can be very time-consuming. But it doesn’t all have to be hard work. Here are some simple SEO wins to help you get ahead of the game. Remove outdated and low-quality content  You may be reluctant to remove low-quality or out of date content […]